Saturday, 21 April 2012

An intimate night with Dame Edna: New Jenny Craig ambassador

The Jenny Craig (Australia) official website reads: Dame Edna Everage is undoubtedly one of the most endearing Australian comic characters of all time, and one of the longest-lived comedic characterisations ever devised. Originally conceived in 1956, Edna has long since transcended her modest origins as a satire of Australian suburbia to become one of the most successful, best-known and well-loved comedy characters of all time.

As Dame Edna Everage prepares for her farewell tour "Eat, Pray, Live,” she has turned to Jenny to help her lose 15 kilos and fit back into those gorgeous stage outfits she is renowned for.

We secured more information on the latest marketing and media blitz on arguably Australia's highest profile diet and weight loss company...

The new Jenny Craig ambassador announcement was always going to be hard to keep a secret! On Friday night the cat was well and truly let out of the bag.

Now that we can reveal our new ambassadors are Dame Edna Everage and Barrie Humphries, we are sending you a reminder email for your RSVP to a very special launch party on Monday night.

On Monday night (April 23) at 6.30pm at the Civic Hotel, you will see a very intimate performance by Dame Edna Everage on stage.


Humphries inks deal with Jenny Craig...

Barry Humphries is known for inventive ways to make a dollar, but this really takes the cake... so to speak.

In a deal understood to be worth more in excess of $250,000 Humphries, now 78, has become an ambassador for the weight loss program around the same time he hits the Australian stage for his last ever shows.

Jenny Craig is also snatching exposure by Humphries' alter ego, Dame Edna Everage, promoting the arrangement.

Previous "Jenny" ambassadors such as Magda Szubanski, a recently self outed lesbian, have discovered, signing up to Jenny Craig also comes at a substantial personal price.

Humphries have never been one to expose much of his private life in the public or media domain, is about to become a lot more public about his business and personal life and lifestyle.

Humphries has previously endorsed companies such as Vision Australia and Myer.

the rumour mill says he earned about $300,000 to front up Myers ad campaigns and make personal appearances at the store's Melbourne Cup marquee a few years back.

You can bet news media is about to become a lot more intimate with Barry (and Edna), and as long as he's make a dollar (and loosing some pounds), he seems pretty content with it all possums.


Dame Edna Official website

Jenny Craig (Australia)

Eva Rinaldi Photography Flickr

Eva Rinaldi Photography

Music News Australia

Beachley Classic Women's World Tour Surfing: Dee Why, Sydney, Australia

Beachley Classic Women's World Tour Surfing: Dee Why, Sydney, Australia

Courtney Conlogue Claims the Commonwealth Bank Beachley Classic Crown...

DEE WHY, Sydney NSW/AUS (Saturday, April 21, 2012) – Courtney Conlogue (USA), 19, has won the prestigious 2012 Commonwealth Bank Beachley Classic, over Malia Manuel (HAW), 18, at Dee Why beach today. In clean, but challenging two-to-three foot (1.5 meter) waves, the world’s best female surfers battled head-to-head for the biggest prize purse on the ASP Women’s World Championship Tour, with Conlogue taking home USD$30,000.

Stop No. 4 of 7 on the 2012 ASP Women’s World Championship Tour, the Commonwealth Bank Beachley Classic, run by seven-time ASP Women’s World Champion Layne Beachley, has caused some interesting twists and turns in the race for the coveted ASP Women’s World Title. Yesterday saw the early exit of reigning ASP Women’s World Champion Carissa Moore (HAW), 19. Then today the current ASP Women’s World No. 1 and 2 – Stephanie Gilmore (AUS), 24, and Sally Fitzgibbons (AUS), 21, both bowed out in the Quarterfinals.

Conlogue who has won multiple ASP 6-Star events, today claimed her maiden win on the elite ASP Women’s World Championship Tour, a feat that sees her jump to 4th on the ratings. Conlogue and Manuel battled through the stacked field of competitors to reach the Final. The dying swell made conditions difficult, but Conlogue found the best waves that allowed her to execute multiple powerful turns.

“I’m speechless right now!” Conlogue said. “It’s been two years on the ASP Women’s World Championship Tour where I kept losing in the Quarterfinals. Then today after winning my Quarterfinal I just tried to go and win the thing. Malia (Manuel) was surfing great in the Final, even though the waves were tricky. I’m really stoked to have won this event! I love Steph (Gilmore) and Sally (Fitzgibbons) and to have them chair me up the beach was absolutely amazing!”

Manuel’s run to the Final wasn’t easy, defeating Gilmore and Tyler Wright (AUS), 18, in the morning’s Quarterfinal and Semifinal. Manuel’s smooth style and tail drifting turns saw her earn big scores and new fans all event. Her red-hot run was only ended by Conlogue’s superior wave selection. Manuel is now equal 6th on the ASP World Championship Tour, and she is now the highest ranked 2012 rookie.

“I’m really relieved to get a good result here at Dee Why,” Manuel said. “I’m happy to move up the ratings. It’s a great confidence boost going into the next three events. I’m really stoked to make a final in my rookie year. I hope the battle for ASP Rookie Of The Year goes down to the last contest. It’s really close between me and Lakey (Peterson). I’m not going to count her out.”

Rebecca Woods (AUS), 28, and Wright were the highest placed Australian surfers, both finishing equal 3rd place. Wright has placed 3rd three times this year, but this is Woods’ best result of the 2012 season and is sure to help her requalification campaign.

“It’s a bittersweet feeling at the moment,” Woods said. “I’ve had a few last places this year, so in some regards I was just happy to put it together for a few heats. I’ve made about nine Semifinals in my life and still never made it into that elusive Final. It’s good to be pushed by the younger girls. I woke up this morning and thought Courtney (Conlogue) was going to win today, then she was on my side of the draw and I cursed myself for putting that in my head. Then she beat me and won the contest, so I was right.”

Gilmore, four-time ASP Women’s World Champion, suffered a shock early exit at the Commonwealth Bank Beachley Classic today. Gilmore has had three final appearances in the first three events of the year, and today added a respectable equal 5th place finish to her tally. In testing conditions Gilmore was bested by an in-form Manuel, who also defeated her in their non-elimination Round 3 match-up yesterday.

“It’s disappointing,” Gilmore said. “But it’s not a terrible result for me. I feel really strong. When there’s great waves on offer I feel like I’m surfing great. It’s just a matter of getting those waves and I didn’t get them today. I’m looking forward to heading over to Brazil and finding the form I had in the first few events.”

Fitzgibbons went down in the Quarterfinals to eventual event winner Conlogue. Fitzgibbons held an early lead with two mid-range scores, but Conlogue snared the best wave of the heat and tore it apart with some impressive turns, netting a 9.00 (out of a possible 10) and won the heat.

“This is the worst part about what we do,” Fitzgibbons said. “Today I just wasn’t good enough. When you’re feeling strong, you really want to progress through to that Final. I got some early scores and it was really challenging out there. That one wave popped up for Courtney (Conlogue) and she grabbed a 9.00, which is the highest score of the day. I’m really happy for her. She’s a good friend and she trains and surfs really hard and that paid off today.”

More info

1: Courtney Conlogue (USA) 13.17
2: Malia Manuel (HAW) 11.56

SF 1: Malia Manuel (HAW) 12.67 def. Tyler Wright (AUS) 10.50
SF 2: Courtney Conlogue (USA) 14.33 def. Rebecca Woods (AUS) 10.10

QF 1: Tyler Wright (AUS) 14.43 def. Laura Enever (AUS) 12.50
QF 2: Malia Manuel (HAW) 13.00 def. Stephanie Gilmore (AUS) 11.47
QF 3: Rebecca Woods (AUS) 11.73 def. Coco Ho (HAW) 8.73
QF 4: Courtney Conlogue (USA) 14.97 def. Sally Fitzgibbons (AUS) 13.34

CURRENT ASP WOMEN’S WORLD CHAMPIONSHIP TOUR TOP 6 (after the Commonwealth Bank Beachley Classic):
1: Stephanie Gilmore (AUS)
2: Sally Fitzgibbons (AUS)
3: Tyler Wright (AUS)
4: Courtney Conlogue (USA)
5: Carissa Moore (HAW)
6: Laura Enever (AUS)
6: Malia Manuel (HAW)


Beachley Classic Crown

Layne Beachley official website

ASP World Tour website

Eva Rinaldi Photography Flickr

Eva Rinaldi Photography

Music News Australia